Restaurants continue to try innovative things to weather recession
Morton’s The Steakhouse Introduces
Innovative New ‘At Home’ and ‘To-Go’ Programs
Atlantic City, NJ - November 16, 2009 - When people think of a meal at Morton's The Steakhouse, what comes to mind is a fabulous steak served in the restaurant’s elegant decor emblazoned with rich mahogany inlays, along with Morton’s famous 'pig lamps' and of course, the signature Morton's menu. What may not come to mind, but should, is that a meal at Morton's now can be experienced beyond the four walls of the restaurant through a number of new programs, including Morton’s–To–Go, Morton's off-site catering and Morton's steaks available through renowned Chicago beef company, Allen Brothers.
“Now, our guests don’t only come to us, we come to them. It’s the epitome of quality and convenience, bringing a Morton’s meal direct to their homes,” said Michael Flannelly, general manager of Morton’s the Steakhouse, Atlantic City.
With Morton’s–To–Go, guests can call in their order ahead of time, then pick up their meals and bring them home to enjoy in the comfort of their own dining room. Or if someone is entertaining, Morton's off-site catering brings many of Morton's signature classics on a larger scale for serving guests. As a long-time purveyor for Morton's, Allen Brothers has partnered with the legendary steakhouse to provide exclusive cuts of meat, previously only available in Morton's steakhouses, so people can order and cook them at home. This is the first time guests of the restaurant are able to prepare a true and authentic Morton's meal under their own roofs!
So whether looking for a delicious dinner on your way home from work or a night out on the town, or want to prepare a Morton's dinner at home or entertain guests with a very special meal, there are more ways to enjoy Morton's legendary fare beyond the restaurant walls.
To request a “Morton’s The Steakhouse At Home” catalog, call 800-260-0111 or order online at www.mortons.allenbrothers.com. For assistance in planning off-site catering or ordering Morton’s–To–Go in Atlantic City, call 609-449-1044.





Comments